Growing a Legacy:
The Journey of Gerard Verge
in Indoor Plant Hire & Innovation

Over 25 years ago Gerard Verge started his journey into the indoor plant industry in Victoria. What began as a franchise with the Frenchams Group led him to expand into Sydney, where he saw a huge opportunity to make a real impact in the industry.

Growing a Trusted Reputation

Through the acquisition of other companies and securing some notable contracts, such as the 2000 Olympics, Westfield, and CBA, Gerard and his team developed and grew the master franchise for the Frenchams Group in NSW.

Partnering with local suppliers and overseas manufacturers, Gerard continued to be the driving force behind innovation and growth in the group. In 2017, Gerard purchased the QLD Master Franchise, where he took an underperforming business and turned it into the thriving business it is today.

The Grow Centre - Cultivating Quality at Every Step

As part of this growth path The Grow Centre Nursery was born, a 26-acre property in the Redland Bay area that specifically grows indoor plants for the industry. Designed to ensure a steady, high-quality supply of indoor plants,this was the start of ensuring a constant and consistent supply chain for The Frenchams Group and Gerard’s Sydney and Brisbane operations.

Today, the Grow Centre Nursery employs over 30 people and runs 5 semi-trailers carrying plants nationwide. There is also a custom-built warehousing and nursery facility in Melbourne, which is climate-controlled to ensure quality stock all year round, even in the colder months.

A New Chapter: Indoor Plant Solutions

After nearly 25 years being the driving force and largest part of the Frenchams Group, Gerard felt it was time to build his own legacy, a brand he could take to the next level. In 2024, Indoor Plant Solutions was born, and he has not looked back since.

Now, with a national presence and a trusted network, Indoor Plant Solutions offers a bespoke solution to indoor plantscaping, from custom pots and containers to green spaces that work seamlessly with your design. Along with this and not being held back by excessive fees of a franchised group, Indoor Plant Solutions is now a national business with physical locations in Brisbane, Sydney, Melbourne and Perth. We also boast a network of plantscaping partners in Adelaide, Canberra, Darwin, Townsville, Tasmania and everywhere in between.

Gerard Verge is determined to be the best in the industry, firstly when developing the Frenchams brand to now with his own brand – Indoor Plant Solutions. Through sheer determination, hard work, and a loyal team, we have proven to be the best, continuing to innovate and grow this amazing industry.